J R Dunn Unveils Largest Luxury Jewelry Store in South Florida

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United States Jewelry News: A Legacy Reimagined in Grand Style

In a powerful blend of history, ambition, and family legacy, J.R. Dunn Jewelers has officially opened the largest independent jewelry showroom in South Florida, spanning more than 14,000 square feet. This expansion cements the brand’s reputation as one of the most prestigious and enduring names in American jewelry retail. The new flagship location not only embodies the lifelong vision of late co-founder James “Jim” Dunn but also marks a bold new chapter led by his wife, Ann Marie Dunn, and their son, Sean Dunn, who currently serves as the company’s president.

J.R. Dunn opens a grand flagship store in Florida honoring legacy and redefining luxury jewelry retail
Image Credit: JR Dunn Jewelers

Jim Dunn’s belief that a jewelry store should exude warmth, trust, and integrity guided the vision for this project. Those same values remain deeply embedded in the business today, creating an atmosphere of timeless luxury and heartfelt service. At the heart of this United States Jewelry News report is a moving story of resilience, innovation, and a family’s unwavering commitment to their dream.

Overcoming Trials with Grit and Heart

The Dunn family’s journey has been shaped by hardship as much as triumph. In 1969, Jim and Ann Marie opened their first store in Massachusetts with $10,000 in life savings. A devastating burglary shortly after stripped them of not just merchandise, but also customers’ repairs—and without insurance coverage at the time, they were left with nothing. Rather than retreating, they paid every client back from their own pockets. That decision laid the foundation of integrity that would shape their legacy.

Remarkably, history repeated itself 50 years later when a truck rammed into the new flagship store in a brazen smash-and-grab attempt, just days before its grand opening. Unfazed, Sean Dunn followed in his father’s footsteps, swiftly repairing the damage and opening on time. “That’s who we are,” he said, echoing his parents’ values of resilience and honor.

The J.R. flagship store in Florida is among one of the few largest jewelry stores in the state.
Image Credit: JR Dunn Jewelers

A Jewel Box of Elegance and Innovation

More than just a store, the new showroom is a luxury destination. It offers an unmatched retail experience featuring iconic Swiss timepieces, bridal masterpieces, and exclusive custom jewelry. Key highlights include:

-A refined Rolex environment complete with two private viewing rooms and a transparent window into the Rolex-certified watch studio.

-A sleek new TUDOR corner and an expanded wing for other Swiss brands.

-A full-scale Breitling boutique anchored by a sophisticated Breitling Bar, placing J.R. Dunn in a rare category of elite Breitling partners.

-A sun-drenched bridal salon enveloped by floor-to-ceiling windows to ensure each diamond sparkles in natural light.

-The nostalgic Heritage Lounge displaying family keepsakes and the original “House of Gems” sign from their earliest days.

-A design atelier spearheaded by 23-time award-winning designer Robert Pelliccia, Ann Marie’s brother, bringing custom creations to life.

The new J.R. Dunn flagship store in Florida
Image Credit: JR Dunn Jewelers

A Living Tribute to Jim Dunn

“This showroom is a tribute to Jim,” said Ann Marie. “It reflects his spirit—welcoming, honest, and built on integrity. It’s the culmination of our journey together.” The store honors his legacy not just in aesthetics, but in purpose—elevating service, craftsmanship, and community connection.

Carrying the Flame into the Future

Now under its second generation of leadership, J.R. Dunn Jewelers continues to flourish while staying true to its core values. The store’s luxurious yet approachable design reaffirms its commitment to offering not just fine jewelry, but a meaningful experience for every visitor.

“Our new flagship celebrates where we’ve come from while embracing where we’re going,” said Sean Dunn. “It’s a space for our community, a tribute to my parents’ hard work, and the realization of a dream that started over 50 years ago.”

J.R. Dunn remains a premier destination for luxury jewelry and timepieces in the United States, offering elite brands like Rolex, Gucci, Roberto Coin, TAG Heuer, Mikimoto, and more. With a thriving online platform and a dedication to excellence, the company is poised to inspire generations of clients and jewelers alike.

The newly opened flagship location is more than just an impressive showroom—it is a monument to perseverance, trust, and the enduring power of family. Its story reminds us that even in the face of trials, a steadfast commitment to values can lead to extraordinary triumphs.

For more details on JR Dunn Jewelers, visit:

https://jrdunn.com

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